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		<title>I&#8217;m Happy To Report&#8230;</title>
		<link>http://firelight3d.wordpress.com/2010/09/27/im-happy-to-report/</link>
		<comments>http://firelight3d.wordpress.com/2010/09/27/im-happy-to-report/#comments</comments>
		<pubDate>Mon, 27 Sep 2010 10:32:57 +0000</pubDate>
		<dc:creator>firelight3d</dc:creator>
				<category><![CDATA[Just Stuff]]></category>

		<guid isPermaLink="false">http://firelight3d.wordpress.com/?p=1705</guid>
		<description><![CDATA[Well I&#8217;m very happy to report that the Akismet spamcatcher that comes with WordPress works just great. I&#8217;ve been away from blogging for a bit because of work obligations, but did remember to check in this morning. What a field day the little spam bastards had, posting on everything from weight loss to football jerseys [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=firelight3d.wordpress.com&amp;blog=11841165&amp;post=1705&amp;subd=firelight3d&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Well I&#8217;m very happy to report that the Akismet spamcatcher that comes with WordPress works just great. I&#8217;ve been away from blogging for a bit because of work obligations, but did remember to check in this morning. What a field day the little spam bastards had, posting on everything from weight loss to football jerseys to Viagra. Don&#8217;t these assholes know what an annoyance they are? I was particularly amused by this one</p>
<blockquote><p>This is a good post and may be one that needs to be followed up to see what happens A good friend sent this link the other day and I will be excitedly awaiting your next page. Proceed on the amazing work.</p></blockquote>
<p>Just wonder what online translator they are using to come up with this crap.</p>
<p>It&#8217;s fun to scan those stupid things for a minute to see what plots are cooked up by these morons to scam people out of money, then just check them all and hit a mass delete.</p>
<p>Thanks to WordPress for a great little utility.</p>
<p><strong>Editor&#8217;s Update Jan 2012:</strong> Comments are now turned off on the blog. Really tired of all the assholes peddling their viagra and fake iphones. </p>
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		<title>Poser Pro 10 Review From A Real User</title>
		<link>http://firelight3d.wordpress.com/2010/09/06/poser-pro-10-review-from-a-real-user/</link>
		<comments>http://firelight3d.wordpress.com/2010/09/06/poser-pro-10-review-from-a-real-user/#comments</comments>
		<pubDate>Mon, 06 Sep 2010 05:22:14 +0000</pubDate>
		<dc:creator>firelight3d</dc:creator>
				<category><![CDATA[3D Software]]></category>
		<category><![CDATA[Poser]]></category>

		<guid isPermaLink="false">http://firelight3d.wordpress.com/?p=1696</guid>
		<description><![CDATA[It&#8217;s web reality &#8211; look for a review of almost any piece of electronics or new software, and in many cases, you&#8217;ll simply find a regurgitated press release touting the new features. I had heard about the new Poser Pro 10, and when my fiend Mike announced to me he had gotten it, I asked [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=firelight3d.wordpress.com&amp;blog=11841165&amp;post=1696&amp;subd=firelight3d&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://firelight3d.files.wordpress.com/2010/09/pp10samplerender_michaelbrown.jpg"><img class="alignleft size-medium wp-image-1697" title="Robot science technology hand holds Earth globe" src="http://firelight3d.files.wordpress.com/2010/09/pp10samplerender_michaelbrown.jpg?w=300&#038;h=217" alt="" width="300" height="217" /></a>It&#8217;s web reality &#8211; look for a review of almost any piece of electronics or new software, and in many cases, you&#8217;ll simply find a regurgitated press release touting the new features. I had heard about the new Poser Pro 10, and when my fiend Mike announced to me he had gotten it, I asked him for a little rundown of what&#8217;s new, what&#8217;s better, is it worth it? He graciously replied and is kind enough to share the info with all of you out there too.</p>
<p><strong>Smith Micro Poser Pro 10 Review</strong><br />
<em>by Michael Darcy Brown</em></p>
<p>Here&#8217;s  a somewhat subjective look at Smith Micro&#8217;s Poser Pro 10, intended for  readers who have experience with Poser and might be thinking about  upgrading.</p>
<p>PP10 is intended to be a professional tool, and the claim is based on two advantages over Poser 8 and previous versions:<br />
-PP10 is 64 bit<br />
-PP10 promises to correct some of the shortcomings of Poser which have kept it from being very useful for commercial purposes.</p>
<p>In my experience PP10 does seem to take full advantage of multi-core  CPU power and big-gig memory.  Working with heavy,  resource-demanding scenes does not give you the feeling of trying to  sculpt with molasses in cold water. And rendering is orders of magnitude  faster than Poser 7.</p>
<p>The correction of earlier Poser drawbacks attempts to fix two major shortcomings:<br />
-the Poser Digital Asset Management system<br />
-the less-than-professional render quality of the Firefly render engine</p>
<p>Poser&#8217;s  Digital Asset Management system has always been a disaster. If you use  the default Poser organization system it does not give much choice as to  where you put resources. Poser looks for them in certain places and  they had better be there. And it doesn&#8217;t help that DAZ products are  self-installed by .exe file installers and give you few options as to  where you put resources. To make it all worse, you cannot open most  resource files simply by using the OS file finder and importing them;  you have to use Poser&#8217;s file finder to open poses and such files. This  system ensures that  you will end up with a mess of files which are organized by  Poser-version, and by vendor name, and in other ways, all at the same  time, and eventually you won&#8217;t be able to find anything.</p>
<p>PP10 tries to fix some of this situation with a new file finder. It offers features lacking in non-Pro Poser,<br />
-a search function (but the search is very slow)<br />
-a favorites  function, so you can make elements favorites and not have to find them  in the morass every time you need them (but the favorites function is  somewhat awkward)<br />
-the file finder allows you to vary the size of the thumbnails and do some other things to help you find your files</p>
<p>These  new features do help. However, they do not comprise a perfect remedy.  Nor can I offer you one here. To really organize your Poser stuff you  will need to learn how and why to create multiple runtimes. The new PP10  file finder plus creating and maintaining your own runtimes will allow  you to, if only  barely, maintain some semblance of organization among your Poser  assets.</p>
<p><strong>PP10 Improved Rendering and Lighting</strong><br />
Rendering  with the Firefly engine is vastly improved in PP10 over Poser 7 (I never  used Poser 8, so I can&#8217;t compare P8 and PP10).</p>
<p>The big feature addition to rendering in PP10 is Gamma Correction.  The whole subject of Gamma Correction is a complex and even  controversial (see the Poser Forum on Renderosity). How Gamma Correction  affects rendering seems to depend on whether your are talking about  hard-smooth surfaces or &#8216;organic&#8217; surfaces. i.e. human skin. These are  two completely different issues, concerning how shaders for legacy Poser  products were set up, and lots of other factors. What Gamma Correction  means to me is that PP10 renders hard/smooth surfaces quickly and easily  (in terms of lighting and render set-up) with very good results.</p>
<p>As to the lighting:<br />
-the Poser 8 Studio Lighting (which simulates  common  real-world studio lighting set-ups) can produce some pretty good  results, with the right render settings. The look is a sort of Toy Story  matte.<br />
-the IBL lighting works best for the DAZ Michael and Victoria  people. In renders settings you will need Displacement Maps, HDRI  Optimized Output, and Gamma Correction all turned ON.</p>
<p>PP10&#8242;s 64 bit rendering means saying goodbye to the old 4096&#215;4096  limits to image sizes. If you do renders for professional use, this  alone probably makes it worth it to upgrade to PP10.</p>
<p>All in all, I  would say that PP10 is worth the price, if you have some familiarity  with Poser (if not, you would probably be better off with different  software, because the money saved may not be worth the climbing the  Poser learning curve). I have been able to get some renders from PP10  which I was satisfied with, even very satisfied; this never happened  with Poser 7. I avoid the reflections shader, and I still cannot get the  shadows right no matter what I do.  I guess I could try reading the  manual.</p>
<p>Supposedly COLLADA makes it possible to import PP1-  scenes into C4D and other higher-end 3D software. I was not able to test  this. Maybe V-Ray has a plug-in in the works for PP11. That would, it  seem, open the door to really high-grade renders of the huge library of  low-priced content in the Poser/DAZ/Renderosity world.</p>
<p>&#8212;&#8212;&#8212;-</p>
<p><em>Thanks Mike! I appreciate you sharing the great info!</em></p>
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		<title>Reality 1.0 Now Available for Daz Studio</title>
		<link>http://firelight3d.wordpress.com/2010/09/03/reality-1-0-now-available-for-daz-studio/</link>
		<comments>http://firelight3d.wordpress.com/2010/09/03/reality-1-0-now-available-for-daz-studio/#comments</comments>
		<pubDate>Fri, 03 Sep 2010 20:42:02 +0000</pubDate>
		<dc:creator>firelight3d</dc:creator>
				<category><![CDATA[3D Software]]></category>
		<category><![CDATA[Daz Studio]]></category>
		<category><![CDATA[Daz 3D]]></category>

		<guid isPermaLink="false">http://firelight3d.wordpress.com/?p=1691</guid>
		<description><![CDATA[Reality V 1.0 is now available for Daz Studio, and yes I&#8217;m exited about it since it hooks up to the great LuxRender, probably one of the finest 3D renderers out there, open source or not. The Reality program is discount priced at Daz 3D until 9/21/2010. Now the question is &#8211; Will I have [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=firelight3d.wordpress.com&amp;blog=11841165&amp;post=1691&amp;subd=firelight3d&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://firelight3d.files.wordpress.com/2010/09/reality1.jpg"><img class="alignleft size-medium wp-image-1692" title="Reality1" src="http://firelight3d.files.wordpress.com/2010/09/reality1.jpg?w=164&#038;h=214" alt="" width="164" height="214" /></a><a href="http://www.daz3d.com/i/shop/itemdetails/?item=11203" target="_blank">Reality V 1.0 is now available for Daz Studio</a>, and yes I&#8217;m exited about it since it hooks up to the great LuxRender, probably one of the finest 3D renderers out there, open source or not. The Reality program is discount priced at Daz 3D until 9/21/2010. Now the question is &#8211; Will I have time to work with it? This is a plug in I&#8217;d really love to spend a lot of time with, but that&#8217;s at a premium these days.</p>
<p>It looks like Daz has entered a new generation of rendering possibilities here, but will people hear the call? Users need to get out of the Default settings box and quit turning out the stuff that looks like it was done in 1998.</p>
<p><a href="http://www.addtoany.com/share_save?linkurl=http%3A%2F%2Ffirelight3d.wordpress.com%2F2010%2F09%2F03%2Freality-1-0-now-available-for-daz-studio%2F&amp;linkname=Reality%201.0%20Now%20Available%20for%20Daz%20Studio" target="_blank"><img src="http://static.addtoany.com/buttons/share_save_256_24.png" alt="Share" /></a></p>
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		<title>Happy Birthday Michael!</title>
		<link>http://firelight3d.wordpress.com/2010/08/29/happy-birthday-michael/</link>
		<comments>http://firelight3d.wordpress.com/2010/08/29/happy-birthday-michael/#comments</comments>
		<pubDate>Sun, 29 Aug 2010 10:18:59 +0000</pubDate>
		<dc:creator>firelight3d</dc:creator>
				<category><![CDATA[Just Stuff]]></category>

		<guid isPermaLink="false">http://firelight3d.wordpress.com/?p=1689</guid>
		<description><![CDATA[Happy Birthday Michael! And instead of some cheezy Happy Birthday song, I&#8217;ll send to you best wishes and a listen one of my very favorite musical performances. This is the song that bangs around in my head at various times of the day. Wishing you all the best and I hope you have a Happy [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=firelight3d.wordpress.com&amp;blog=11841165&amp;post=1689&amp;subd=firelight3d&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><object width="600" height="475"><param name="movie" value="http://www.youtube.com/v/rrlqQ1_vZVE?fs=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/rrlqQ1_vZVE?fs=1" type="application/x-shockwave-flash" width="600" height="475" allowscriptaccess="always" allowfullscreen="true"></embed></object></p>
<p>Happy Birthday Michael! And instead of some cheezy Happy Birthday song, I&#8217;ll send to you best wishes and a listen one of my very favorite musical performances. This is the song that bangs around in my head at various times of the day.</p>
<p>Wishing you all the best and I hope you have a Happy Day!</p>
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		<title>Canon 60D Announced</title>
		<link>http://firelight3d.wordpress.com/2010/08/29/canon-60d-announced/</link>
		<comments>http://firelight3d.wordpress.com/2010/08/29/canon-60d-announced/#comments</comments>
		<pubDate>Sun, 29 Aug 2010 10:10:59 +0000</pubDate>
		<dc:creator>firelight3d</dc:creator>
				<category><![CDATA[Photography]]></category>

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		<description><![CDATA[Ok so I&#8217;ve been busy and a little late to the party, but here you go anyway. The Canon 60D was announced August 26. Here&#8217;s a little promo clip for you from Canon. That the video offers variable frame rates is of interest, so will have to do some more research into this. Even though [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=firelight3d.wordpress.com&amp;blog=11841165&amp;post=1687&amp;subd=firelight3d&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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<p>Ok so I&#8217;ve been busy and a little late to the party, but here you go anyway. The Canon 60D was announced August 26. Here&#8217;s a little promo clip for you from Canon. That the video offers variable frame rates is of interest, so will have to do some more research into this. Even though I&#8217;m a Nikon shooter, I&#8217;ve always liked the old 40D. Nice cam.</p>
<p>Six new lenses along with 2 extenders were also announced. Gotta love that L glass.</p>
<ul>
<li>Canon EF 500mm F/4L IS II USM</li>
<li>Canon EF 600mm F/4L IS II USM</li>
<li>Canon EF 8-15mm f/4L Fisheye USM</li>
<li>Canon EF 70-300mm f/4-5.6L IS USM</li>
<li>Canon EF 300mm f/2.8L IS II USM</li>
<li>Canon EF 400mm f/2.8L IS II USM</li>
<li>Canon Extender EF 1.4x III</li>
<li>Canon Extender EF 2x III</li>
</ul>
<p>You can also <a href="http://www.dpreview.com/news/1008/10082620canoneos60d.asp" target="_blank">get a hands on look of the Canon 60D over at DPR</a>.</p>
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		<title>More Splashes</title>
		<link>http://firelight3d.wordpress.com/2010/08/28/more-splashes/</link>
		<comments>http://firelight3d.wordpress.com/2010/08/28/more-splashes/#comments</comments>
		<pubDate>Sat, 28 Aug 2010 10:00:49 +0000</pubDate>
		<dc:creator>firelight3d</dc:creator>
				<category><![CDATA[Photography]]></category>

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		<description><![CDATA[Somewhere bouncing around on my hard drive I have some more splash photos to post along with some comments, but right now, this is much easier I&#8217;ve always been more interested in the droplet formations rather than large objects. There&#8217;s much more on this over at Peta Pixel courtesy of guest poster Clint Decker<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=firelight3d.wordpress.com&amp;blog=11841165&amp;post=1683&amp;subd=firelight3d&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
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<p>Somewhere bouncing around on my hard drive I have some more splash photos to post along with some comments, but right now, this is much easier <img src='http://s1.wp.com/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' />  I&#8217;ve always been more interested in the droplet formations rather than large objects.</p>
<p>There&#8217;s much more on this <a href="http://www.petapixel.com/2010/08/26/how-to-shoot-things-falling-into-water/" target="_blank">over at Peta Pixel courtesy of guest poster Clint Decker</a></p>
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		<title>Memories of Battle Creek</title>
		<link>http://firelight3d.wordpress.com/2010/08/22/memories-of-battle-creek/</link>
		<comments>http://firelight3d.wordpress.com/2010/08/22/memories-of-battle-creek/#comments</comments>
		<pubDate>Sun, 22 Aug 2010 22:12:05 +0000</pubDate>
		<dc:creator>firelight3d</dc:creator>
				<category><![CDATA[Just Stuff]]></category>
		<category><![CDATA[Photography]]></category>

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		<description><![CDATA[Back when I was a kid, I recall ordering things from the back of a cereal box. Back in those days, you could safely put a dollar bill into an envelope and have it safely delivered and then processed at the destination, which was usually Battle Creek, Michigan. Oh I had visions of Battle Creek, [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=firelight3d.wordpress.com&amp;blog=11841165&amp;post=1677&amp;subd=firelight3d&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Back when I was a kid, I recall ordering things from the back of a cereal box. Back in those days, you could safely put a dollar bill into an envelope and have it safely delivered and then processed at the destination, which was usually Battle Creek, Michigan. Oh I had visions of Battle Creek, a magical place where a chignoned and bespectacled middle aged lady would lovingly handle your dollar bill, then carefully select your special offer toy, pack it up lovingly and then ship it off to destination. Things are so much different now. Your dollar bill would be lucky to endure transit through the postal system, and even then, could be ripped by unsavory employees.</p>
<p>I recall one of those special offer toys &#8211; it was a red plastic race car with a transmission powered by a rubber band. Money was at a premium when I was growing up and it was a real treat when my parents decided to spring the 35 cents at the time to get it.  Back in 1960, 35 cents could buy you a meal. I remember the day the little car came. My uncle was over that day and he helped me read the instructions. He discovered the car was also an amphibious vehicle, and he quickly went to put some water into the bathtub. We had a ball with that little thing, and even used to take it over to the wading pool at the local park.</p>
<p>Those were simpler days. Now with credit cards and online ordering, things just seem so impersonal.  Yes there is the one camera vendor who knows the sound of my voice when I call. Everything is neatly wrapped up into their computer file, I just tell them what I need and we&#8217;re done. But the mystery is gone, the angst of waiting &#8220;4 to 6 weeks for the order to be processed.&#8221; I placed my most recent camera accessory order on Thursday, and things arrived on Saturday. Hardly even a wait.</p>
<p>So what was in the order? Well a new 89B infrared filter, a few goodies for the Leica, and a new neutral density gradient filter. My 89B was lost long ago, my old ND grad was so banged up it was almost to the point of it not being useful anymore. While there is pleasure in receiving the goods, the mystery is gone. It still was a little bit of a thrill to get the stuff because they&#8217;re things I don&#8217;t normally use in my work. It will be mostly used for creative sprees, something I&#8217;m longing to get back to. Have to get into gear with the infrared though, because before you know it , summer will be gone and the leaves will be off the trees.</p>
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		<title>Nikon D3100 Hands On Preview at DPR</title>
		<link>http://firelight3d.wordpress.com/2010/08/19/nikon-d3100-hands-on-preview-at-dpr/</link>
		<comments>http://firelight3d.wordpress.com/2010/08/19/nikon-d3100-hands-on-preview-at-dpr/#comments</comments>
		<pubDate>Fri, 20 Aug 2010 04:59:02 +0000</pubDate>
		<dc:creator>firelight3d</dc:creator>
				<category><![CDATA[Photography]]></category>

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		<description><![CDATA[DPreview.com has posted a hands on preview of the new Nikon D3100. While it&#8217;s an entry level camera, it features probably the most significant upgrades of any recent DSLR release.  Although no sample images are up yet, the full specs plus extensive body shots are now available for view. Will be interesting to see how [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=firelight3d.wordpress.com&amp;blog=11841165&amp;post=1675&amp;subd=firelight3d&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.dpreview.com/previews/Nikond3100/" target="_blank">DPreview.com has posted a hands on preview of the new Nikon D3100</a>. While it&#8217;s an entry level camera, it features probably the most significant upgrades of any recent DSLR release.  Although no sample images are up yet, the full specs plus extensive body shots are now available for view. Will be interesting to see how the low light performance is on this little gem. The new Nikon D3100 is the first DSLR with the ability to shoot 1080p D video.</p>
<p>While it&#8217;s likely not a camera I&#8217;ll buy, it&#8217;s a capable backup body especially when unexpected things happen and funds are low.</p>
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		<title>Nikon Announces 4 New Lenses</title>
		<link>http://firelight3d.wordpress.com/2010/08/19/nikon-announces-4-new-lenses/</link>
		<comments>http://firelight3d.wordpress.com/2010/08/19/nikon-announces-4-new-lenses/#comments</comments>
		<pubDate>Thu, 19 Aug 2010 09:42:51 +0000</pubDate>
		<dc:creator>firelight3d</dc:creator>
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		<description><![CDATA[MELVILLE, NY (August 19, 2010) – Today, Nikon Inc. announced four new lenses to the legendary NIKKOR line to meet the needs of all types of photographers, from those looking for the ideal lens for capturing memories of the school play to pro glass that captures client work in the studio. The new AF-S DX [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=firelight3d.wordpress.com&amp;blog=11841165&amp;post=1670&amp;subd=firelight3d&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://firelight3d.files.wordpress.com/2010/08/new-nikon-lenses.jpeg"><img class="alignleft size-medium wp-image-1671" title="new-nikon-lenses" src="http://firelight3d.files.wordpress.com/2010/08/new-nikon-lenses.jpeg?w=539&#038;h=197" alt="" width="539" height="197" /></a><strong>MELVILLE, NY (August 19, 2010)</strong> – Today, Nikon Inc.  announced four new lenses to the legendary NIKKOR line to meet the needs  of all types of photographers, from those looking for the ideal lens  for capturing memories of the school play to pro glass that captures  client work in the studio. The new AF-S DX 55-300mm f/4.5-5.6G ED VR,  AF-S 28-300mm f/3.5-5.6G ED VR, AF-S 24-120mm f/4G ED VR and AF-S 85mm  f/1.4G deliver the optical excellence and stunning image quality that  consumers have become accustomed to with AF-S NIKKOR lenses. Nikon’s  optical engineering experience and devotion to extraordinary standards  of excellence have contributed to the strength and legend of the NIKKOR  brand. With the addition of these four lenses, 2010 has seen the  introduction of a total of seven new NIKKOR lenses, reinforcing Nikon’s  role as the world leader in optics.</p>
<p>Ideal for producing stunningly sharp images with excellent clarity  and color reproduction or capturing HD video that exhibits critical  focus with a dramatic depth of field, these new lenses will empower  photographers with a variety of core Nikon technologies. The three zoom  lenses utilize Nikon’s Vibration Reduction (VR) II Image Stabilization  system which provides up to four stops of correction* to help create  blur-free images while shooting handheld or in challenging lighting  conditions. Found in the 85mm f/1.4 and 24-120mm f/4, Nikon’s exclusive  Nano-Crystal Coat reduces instances of ghosting and flare – even in  challenging backlit scenes. Additionally, all four lenses feature  Nikon’s Silent Wave Motor (SWM) technology to deliver fast, accurate and  quiet AF performance and Nikon’s Super Integrated Coating (SIC) for  color consistency and reduced flaring. The construction of each of these  lenses also includes a nine rounded blade diaphragm, to help achieve a  dramatic separation between subject and background with a natural out of  focus area coveted by today’s image-makers.</p>
<p>“The AF-S NIKKOR 55-300mm f/4.5-5.6 VR, 28-300mm f/3.5-5.6 VR,  24-120mm f/4 VR and 85mm f/1.4 build upon Nikon’s reputation as a  preeminent manufacturer of high quality lenses delivering tack-sharp,  high contrast images whether shooting stills or video. ” said Lisa  Osorio, general manager of Marketing at Nikon Inc. “As camera  capabilities expand and the role of photographers evolves, NIKKOR  enhancements continue to meet the demands of beginner and professional  photographers alike, and we continue to exceed expectations of optical  excellence.”</p>
<p><strong>AF-S DX NIKKOR 55-300mm f/4.5-5.6G ED VR: Making Super Telephoto Shooting Easy and Affordable</strong><br />
The new AF-S DX 55-300mm f/4.5-5.6G ED VR fills a variety of roles as  the perfect lens for family picture takers and photo enthusiasts alike.  This lens is the ideal complement to the 18-55mm VR DX-format camera kit  lens, such as the one coupled with the just-released D3100 D-SLR  camera, and provides users with an affordable way to achieve super zoom  focal lengths from 82.5mm to 450mm (35mm equivalent). The 55-300mm VR  lens brings the benefits of longer focal lengths into range for users  when capturing distant subjects, such as at athletic events, family  gatherings and summer vacations. Additional features include a Tripod  Detection Mode, which allows users to keep VR image stabilization  activated and automatically compensates for minute vibrations when  mounted on a tripod. Additionally, a High Refractive Index (HRI) lens  element is implemented to keep the lens compact while offering high  contrast even at maximum aperture. The optical construction consists of  two Extra-low Dispersion (ED) Elements that effectively minimize  chromatic aberration, even at the widest aperture settings.</p>
<p><strong>AF-S NIKKOR 28-300mm f/3.5-5.6G ED VR: High Performance, High Quality and Telephoto Zoom</strong><br />
Building on the popularity and versatility of broad focal range lenses,  the new AF-S 28-300mm f/3.5-5.6G ED VR is Nikon’s first FX-format lens  with a 10.7X zoom range for enthusiasts and professionals. The new  28-300mm is the all-in-one optical solution that is ideal for travel,  landscapes, portraits and capturing distant subjects. The 28-300mm VR  lens is optimized for edge-to-edge sharpness on both FX and DX-format  D-SLR cameras, and has an equivalent focal length of 42-450mm when  attached to a DX-format D-SLR. It’s optical formula includes two ED  glass elements that effectively minimize chromatic aberration, even at  the widest aperture settings, and three Aspherical Lens Elements that  virtually eliminates coma and other aberrations at wide aperture  settings as well. This high performance lens also incorporates an M/A  Focus Mode Switch that enables quick changes between manual and  autofocus operation, and Internal Focus (IF) providing fast and quiet  autofocus without changing the length of the lens while retaining  working distance through the focus range.</p>
<p><strong>AF-S NIKKOR 24-120mm f/4 G ED VR: Defines Versatility</strong><br />
The new AF-S 24-120mm f/4 G ED VR zoom lens redefines the  wide-to-portrait lens category, and provides users with a medium focal  range lens with a constant aperture that is ideally suited for a wide  variety of photographic disciplines. This high performance lens offers a  constant maximum aperture of f/4 to maintain exposure settings  throughout the entire zoom range and is perfect for photographing  landscapes, portraits, interiors and weddings. The 24-120mm f/4 also  features two ED elements, three aspherical lens elements, a useful M/A  Focus Mode Switch, Internal Focus and Nano Crystal Coat to reduce  ghosting and flare for greater image clarity throughout the entire  frame.</p>
<p><strong>AF-S NIKKOR 85mm f/1.4G ED: Fast Medium Telephoto Lens Destined to Become a Classic</strong><br />
A highly anticipated lens for professional photographers with no room  for compromise, the new AF-S 85mm f/1.4G ED is an ultra-fast classic  portrait lens boasting amazing picture quality, high performance and the  ability to create dramatic background effects (bokeh). This lens is  engineered for professional portrait, studio and wedding photographers  wanting to shoot at fast maximum apertures while retaining the highest  performance. The 85mm lens is also well suited for portraits and  low-light shooting situations because of its ability to create a shallow  depth of field with exacting sharpness and detail. The AF-S 85mm f/1.4  is optimized for edge-to-edge sharpness on both FX and DX-format D-SLR  cameras, and features two focus modes, M/A (manual-priority autofocus)  and M (manual) to further enhance versatility and adapt to a shooters  needs. Additional features include Internal Focus (IF) that allows the  lens to focus without changing the barrel length, Nano Crystal Coat to  reduce instances of ghosting and flare, and a rugged construction build  to endure aggressive field use.</p>
<p><strong>Price and Availability</strong><br />
The compact telephoto AF-S NIKKOR DX 55-300mm f/4.5-5.6 VR lens has an  estimated selling price of $399.95**. The versatile AF-S NIKKOR 24-120mm  f/4 G ED VR has an estimated selling price of $1049.95**. The AF-S  NIKKOR 28-300mm f/3.5-5.6G ED VR zoom lens has an estimated selling  price of $1299.95**. The ultra-fast AF-S NIKKOR 85mm f/1.4G has an  estimated selling price of $1699.95**. These four lenses will be  available starting in September 2010. For more information, please visit  www.nikonusa.com.</p>
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		<title>Nikon Announces New D3100</title>
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		<pubDate>Thu, 19 Aug 2010 09:39:28 +0000</pubDate>
		<dc:creator>firelight3d</dc:creator>
				<category><![CDATA[Photography]]></category>

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		<description><![CDATA[Camera junkies were at the ready awaiting Nikon&#8217;s long rumored announcement of the new D3100, replacement for the D3000, and the first DSLR to be able to shoot full HD 1080p video. You know, even thugh I have video capability on several of my cameras, half the time I forget it&#8217;s there. Anyway, here&#8217;s all [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=firelight3d.wordpress.com&amp;blog=11841165&amp;post=1666&amp;subd=firelight3d&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://firelight3d.files.wordpress.com/2010/08/nikon-d3100-official.jpeg"><img class="alignleft size-full wp-image-1667" title="nikon-d3100-official" src="http://firelight3d.files.wordpress.com/2010/08/nikon-d3100-official.jpeg?w=600" alt=""   /></a>Camera junkies were at the ready awaiting Nikon&#8217;s long rumored announcement of the new D3100, replacement for the D3000, and the first DSLR to be able to shoot full HD 1080p video. You know, even thugh I have video capability on several of my cameras, half the time I forget it&#8217;s there. Anyway, here&#8217;s all the dirt:</p>
<p><strong>MELVILLE, NY (August 19, 2010)</strong> – The new Nikon D3100  digital SLR camera speaks to the growing ranks of enthusiastic D-SLR  users and aspiring photographers by providing an easy-to-use and  affordable entrance to the world of Nikon D-SLR’s. The 14.2-megapixel  D3100 has powerful features, such as the enhanced Guide Mode that makes  it easy to unleash creative potential and capture memories with still  images and full HD video. Like having a personal photo tutor at your  fingertips, this unique feature provides a simple graphical interface on  the camera’s LCD that guides users by suggesting and/or adjusting  camera settings to achieve the desired end result images. The D3100 is  also the world’s first D-SLR to introduce full time auto focus (AF) in  Live View and D-Movie mode to effortlessly achieve the critical focus  needed when shooting Full HD 1080p video.</p>
<p>Packed into the compact and lightweight body of the D3100 camera is a  host of advanced Nikon technologies, such as the new EXPEED 2TM image  processing engine. EXPEED 2TM in conjunction with Nikon’s new  14.2-megapixel DX-format CMOS sensor is the driving force behind the  enhanced performance and rich image quality. Ready to go wherever life  leads, the D3100 features split-second shutter response and a blazing  fast 11-point AF system to help ensure tack-sharp images. For shooting  in challenging lighting conditions, ISO 3200 (expandable to 12,800)  enables versatility in environments such as indoors or in the evening  hours.</p>
<p>“People are stepping up to digital SLR cameras – consumers are  embracing the enhanced performance, amazing image quality and options  for lenses and accessories that only a D-SLR can provide,” said Lisa  Osorio, general manager of marketing at Nikon Inc. “The D3100 is a  camera that makes it easy to take beautiful pictures and will grow with  the user, unlocking their potential and assisting in creating lasting  memories or amazing art.“</p>
<p><strong>Get Inspired With The Guide Mode</strong><br />
Whether new to D-SLR photography or exploring new shooting techniques,  the D3100 features an enhanced Guide Mode with an easy-to-use interface  to help customers build confidence in using their D-SLR through  on-demand, step-by-step assistance. A stand out feature in the D3100’s  predecessor, the D3000, the Guide Mode is easily accessed through the  Mode Dial on the top of the camera. This enhanced help function now  features sample assist images that change with camera settings to  inspire consumers to achieve a desired look and feel to their images,  while guiding through easy to understand photographic techniques. For  example, to instill the majestic appearance of moving water, users can  select “show water flowing” from the Guide Mode, and simply follow the  prompts to create the ideal camera settings to capture an amazing image.</p>
<p>By following the guidance on the bright 3-inch LCD screen, users can  achieve professional looking photographs to be proud of. Whether looking  to soften backgrounds, freeze a moment in time or convey motion, the  Guide Mode assists users in exploring effective picture taking solutions  at their own pace to make capturing great pictures even easier and  enjoyable.</p>
<p><strong>Full HD Video Made Easy with D-Movie</strong><br />
The Nikon D3100 D-SLR allows users to capture stunning Full HD, 1080p  resolution (1920×1080) movies. Users can record cinematic quality 24p  video clips, or shoot at 24 or 30 frames-per-second at 720p, ideal for  sharing online. By incorporating versatile NIKKOR lenses to the  equation, users can now create a variety of photography effects to video  such as isolating subjects with a shallow depth of field, and recording  in low light conditions. NIKKOR lenses also deliver the sharpness  needed for HD video, and Nikon’s Vibration Reduction (VR) II technology  helps to eliminate camera shake.</p>
<p>While Nikon pioneered HD video in a D-SLR, Nikon is now introducing  another industry first to enrich the user experience: The D3100 is the  first D-SLR to implement full time AF for D-Movie video shooting and  while in Live View mode. Using contrast based AF, the D3100  automatically focuses on subjects when Live View is activated to aid  shooting when using the LCD. The D3100 camera also uses Face Detection  technology to lock focus on up to 35 human faces, a feat not even  accomplished with consumer camcorders. To further simplify movie  shooting, Live View is activated at a single flick of a dedicated  switch, and HD video recording is achieved by a simple press of a  button.</p>
<p>Sharing and editing video clips is also easier than ever, as the  D3100 records movies in the versatile H.264 AVCHD codec (.mov file).  While playing movies back in the camera, users are able to edit recorded  videos by clipping footage from the beginning or end of a movie. High  Definition movies and stills can be shared with family and friends on an  HD television via HDMI output, and control slideshows and video using  the HDMI Consumer Electronics Control (CEC) interface that is a part of  most modern remote controls from HDTV manufacturers. Additionally, the  D3100 is compatible with the new SDXC memory card format to store large  amounts of photo and video data so users can shoot multiple scenes  without interruption.</p>
<p><strong>Renowned Nikon Technology</strong><br />
The D3100 leverages proven Nikon technologies to create the most  positive picture taking experience for consumers of any skill level.  With its new 14.2-megapixel CMOS image sensor and Nikon’s new EXPEED 2TM  image processing system, the D3100 delivers exceptional image quality  with low noise. The new EXPEED 2TM image-processing engine enhances  camera performance and helps to ensure brilliant image quality while  managing color, contrast, exposure, noise and speed for optimal results.  The D3100’s normal ISO range extends from ISO 100 to 3200, allowing  users to capture stunning images, even in low light environments.  Additionally, the D3100’s ISO range can expand to a Hi-2 setting of ISO  12,800, furthering the opportunities for low-light shots that other  cameras miss.</p>
<p>Other exclusive Nikon technologies include the Active D-Lighting  system, which automatically rescues dark or backlit images to help  create flattering images with even tones. This is especially useful when  photographing subjects that are backlit by the sun or lights to provide  an even exposure.</p>
<p>What’s more, Nikon’s Scene Recognition system draws upon the  420-pixel RGB color 3D Matrix Meter for outstanding exposures under a  variety of lighting conditions by integrating a database of tens of  thousands of sample images. The result is a camera intelligent enough to  recognize when photographing a specific scene such as a portrait or  landscape and automatically choose the proper camera settings.</p>
<p>To make taking great pictures even easier, the D3100 elevates Nikon  COOLPIX technology and incorporates an Auto Scene Selector feature in  Live View. This innovative function automatically selects the best scene  mode to match shooting conditions. When engaged, the camera will  automatically recognize when shooting a lush landscape or fast action  sports and adjust the camera settings to create an astounding image. Six  preset scene modes can also be accessed with the Mode Dial on top of  the camera to overcome many common shooting challenges.</p>
<p><strong>Compact Design. Huge Performance.</strong><br />
With comfortable yet intelligent ergonomics, the D3100 packs powerful  technology that’s easy to use into a compact form factor. The advanced  11-point autofocus system of the D3100 makes it easy to find and focus  on a subject through an enhanced viewfinder design with new “hollow”  focus points to give a clear view of the subject.</p>
<p>In the playing field or the backyard, the benefits of Nikon’s  advanced 3D Subject Tracking become clear, as the camera continuously  focuses on fast moving subjects throughout the frame, resulting in  crisp, clear action shots. Additionally, the D3100 offers split-second  shutter response, eliminating the frustration of shutter lag—the  annoying delay that ruins so many pictures. With the ability to capture  images at up to three fps, users never miss a moment.</p>
<p>Also added to the D3100 is a Quiet Shutter Release mode, which  substantially reduces the sound of the mirror while shooting. Quickly  accessed by selecting “Q” on the release mode dial, this feature is  ideal for the photographer who wishes to remain unobtrusive, for example  during quiet ceremonies or photographing a sleeping baby.</p>
<p>Nikon also empowers users to prepare their photos for sharing quickly  and easily using Nikon’s extensive in-camera Retouch Menu, which easily  applies a variety of fun and dramatic effects to images without a  computer. Fun and easy-to-use adjustments include a miniature effect to  photos, image overlay, color outline and softening filters for  flattering portraits and realistic skin tones.</p>
<p>The D3100 also incorporates Nikon’s Integrated Dust Reduction System,  which offers a comprehensive solution that combats the accumulation of  image-degrading dust from the camera’s image sensor. The shutter is  tested to 100,000 cycles for maximum durability, ensuring years of  captured memories.</p>
<p><strong>Gateway to Legendary NIKKOR Optics and Accessories</strong><br />
Nikon has also introduced the ideal companion to the D3100, the brand  new AF-S DX NIKKOR 55-300mm VR lens, which gives users super-telephoto  zoom capability for an affordable price. This is a perfect complementary  lens when combined with the AF-S 18-55mm VR kit lens, and is great for  capturing images of sports and wildlife around town or on vacation.  Photographers can also appreciate the D3100’s system expandability, as  it is compatible with more than 40 legendary NIKKOR AF-S interchangeable  lenses. While the D3100 offers a versatile built-in flash, the camera  also operates with Nikon’s Creative Lighting System and is capable of  Advanced Wireless Lighting when using the SB-900 Speedlight or the  SU-800 Wireless Commander. The D3100 D-SLR’s design also supports Eye-Fi  memory card functionality, enabling the convenient wireless transfer of  images from the camera to a computer when using Eye-Fi memory cards.  Also included is a new version of Nikon’s powerful image editing  application, View NX2. The latest edition of this software allows users  to organize and edit both photos and video files easily.</p>
<p><strong>Price and Availability</strong><br />
The D3100 D-SLR camera outfit, including the versatile AF-S NIKKOR  18-55mm f/3.5-5.6G VR image stabilization lens, is scheduled to be  available at Nikon Authorized dealers beginning in mid September 2010,  at an estimated selling price of $699.95.</p>
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